NEWS

2010-05-10

Kraft Move Jobs

Business leaders in Birmingham today welcomed the news that Kraft Foods intends to create a new global centre of excellence for chocolate research and development at Bournville.

New Cadbury owner Kraft revealed it planned to close its Cheltenham office and have its UK operation headquartered in Birmingham after it agreed a £11.5 billion takeover deal earlier this year.

Jerry Blackett, chief executive of Birmingham Chamber of Commerce and Industry, said the move vindicated the chamber’s backing of the deal.

He said: “The plans are excellent news for Birmingham and an endorsement of the Chamber’s support for rolling out a welcome for Kraft.

“It is an important and iconic brand for Birmingham and we are delighted that this association will be retained.

“This is also goods news on the jobs front with the announcement that Kraft’s combined office network team will be co-located in Bournville and Uxbridge, the site of the previous Cadbury head office.”